Brand and Marketing Development Manager – London

Job Duties:
• Drive and promote on-line betting/entertainment business.
• Plan and execute strategies to increase user traffic and business revenue for our clients.
• Conduct marketing research and keep track of interactive entertainment business trends and competitors.
• Develop and operate marketing, public relations, and sales support activities.
• Recruit affiliates, agents and partners to stand out the company’s services from competitors.
• Identify opportunities and risks for new business.
• Make recommendations to internal departments to enhance business operations.
• Plan and implement ad-hoc sales and marketing projects.
• Work closely with customer service team to drive specific marketing programmes.
• Partner with outside services and agencies to develop effective advertising and media plans.

Job Requirements:
• On-line entertainment business promotion and customer relations experience in managerial level with multinational companies.
• Good technical background in internet technologies.
• Able to communicate with software development teams in technical requirements and projects implementation.
• Experience in website distribution, product development and marketing research.
• Excellent understanding of the complete online creative production and delivery process.
• Experience with a wide variety of distribution advertising means including searching, lead generation, affiliate marketing, web tracking, etc.
• Extensive knowledge and experience of web 2.0 or on-line social marketing trend.
• Experience with online entertainment industry in Japan or European countries is preferred.