Marketing Manager – UK and Ireland
Our client, a leading online poker operator, is looking for a Marketing Manager to join their UK & Irish Team, based in London. Reporting into the Regional Manager and working alongside two other Marketing Managers this role will have a particular focus on attracting offline marketing and PR.
Key Responsibilities:
Working closely with the live events team to successfully brand and promote a new UK & Ireland poker tour.
Be responsible for leveraging and promoting partnerships e.g. Guinness Premiership. This includes but not limited to:
Planning and production of related advertising materials
Planning and implementation of all activation around the sponsorship
Management of any external sports marketing agencies
Managing relationship with member clubs and any other associated clubs.
Work with the PR agency to help set goals and objectives, manage the PR projects to ensure maximum exposure and ROI is achieved.
Work closely with the rest of the UK team to ensure that all advertising campaigns are closely integrated across all marketing channels.
Identify other 3rd party opportunities which will allow our client to continue to hold its No.1 market position in the UK.
Skills and Capabilities
Essential
3-4 years relevant experience, with an emphasis on PR and offline marketing
An interest in Poker is preferable
Well organized with ability to multi-task and prioritize key projects
Must be a skilful negotiator
Must be able to source relevant offline deals
Strong analytical skills with an understanding of the key metrics of offline and PR.
The candidate must be a creative thinker who is able to think of effective promotions, and creative solutions.
Excellent interpersonal skills are required and the ability to forge lasting and effective working relationships with third party agencies and media owners
Must be fluent in English.
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