CRM Marketing Executive – London
Our client, a leading industry brand covering sports, casino, poker, games and mobile is looking for a talented marketing professional seeking new challenges and progression in their career. Reporting to the Marketing Manager, the position will focus on marketing aspects of all product offerings.
As Marketing Executive you will be involved in all aspects of the marketing process including market research, analysis and strategy, campaign planning and budgeting, creative development with the agencies and campaign performance review. All the tools of the marketing mix will be at your disposal including email, direct mail, telephone and SMS as well as the development of event specific/betting knowledge microsites and content delivery on the main company website.
You will be responsible for managing relationships with agencies and suppliers, liaising across the whole marketing team as well as travelling to various meetings on an ad-hoc basis.
You will have proven experience working in a similar position and a passion for the online gaming industry. Experience covering CRM, direct marketing including email, direct mail and outbound telephone campaigns is essential and you will also be educated to degree level. A strong resilience to pressure, perseverance, focus and commitment are also key requirements for this position.
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